Using Traditional Marketing Tools
to Track Response and Prove ROI

SHSMD presentation | Sept. 7, 2006 | Carol Britton and Jodi Wagner

Looking for a way to track ROI and prove that your marketing is effective? That’s what this presentation was about. Whether you already attended the session at SHSMD or you’re just looking for the information you need to help you track response and calculate ROI, you’ll find what you need here.